The Digital Region superfast broadband network was rolled out across South Yorkshire and was a groundbreaking £90 million project.
The network provided the region with the best superfast broadband coverage in the UK. The plan to transform South Yorkshire and position the region at the forefront of digital communications technology.
Ruby Slippers was appointed by Digital Region Ltd to create a marketing and communications strategy to raise awareness of the network and stimulate demand for superfast broadband in the region. Our work included